The Sunset Strip Stirs Again

The Edition, from Steve Witkoff, a New York developer, was the primary new venture to open on the Sunset Strip in twenty years. Behind it’s the hotelier Ian Schrager, whose earlier initiatives embrace Studio 54, the Palladium and a number of the world’s earliest and most influential boutique motels.

John Pawson, the London-based design architect, oversaw the Edition’s stark, minimalist aesthetic. An authentic Sterling Ruby cellular, “The Scale,” greets guests as they enter the foyer. The lodge reopened to the general public on Oct. 1.

The residences on the Edition, just a few of which now stay unsold, are priced between $four million and $30 million and vary from 1,600 to six,400 sq. toes. All provide views of the Hollywood Hills and the Pacific Ocean.

Mr. Pawson mentioned he as soon as partied the evening away himself on the Sunset Strip, many many years in the past.

“I can’t say I remember my time in those clubs well, but I did go to the odd one or two, a long time ago,” he mentioned in a telephone interview from his London studio. “The Strip has changed hugely, hasn’t it?”

All new developments in West Hollywood are required to put aside 20 p.c of their items for inexpensive housing, they usually may need to pay a charge.

The Edition paid a charge of $2.2 million, and on the Pendry, builders paid a charge of $three.5 million and are additionally incorporating 5 items of inexpensive housing, which can be one-bedroom rental flats.

“We all understand that very expensive housing units are going to happen, and they’re certainly going to happen in a city like ours,” mentioned John D’Amico, a former mayor and present metropolis councilmember of West Hollywood. “But we also want to make sure that working-class people, retired people and disabled people have an equal shot.”

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